The Ad Playbook.
Playbooks. Teardowns. Hot takes. Written by people who actually run the ads.
7 min
November 3, 2026
Turn a Star Rating Into a Scroll-Stopping Ad, No Testimonial Video Required
Turn a real five-star review into a ready-to-test ad creative with Coinis Ad Studio's social-proof image preset, no camera crew or testimonial shoot needed.
Isidora Matovic · 7 min read
7 min
November 2, 2026
Your Vape Shop's Product Photo Has a Vapor Cloud Problem, and Meta Won't Run the Ad Anyway
Vapor clouds scatter light and blur vape product photos through real Mie-scattering physics. Fix the haze, then build creative for the owned channels vape ads can actually run on.
Isidora Matovic · 7 min read
8 min
November 1, 2026
Your Thrift or Resale Shop's Best Items Sell Out Before an Ad Ever Learns Them
A one-of-a-kind item generates exactly one sale and vanishes, never enough volume for Meta's catalog Learning Phase....
Isidora Matovic · 8 min read
8 min
October 31, 2026
Black Friday Ad Creative Fatigue: Build Your Variation Pipeline Before CPMs Spike
Black Friday compresses weeks of ad creative fatigue into days as every advertiser bids into the same inventory. Build...
Isidora Matovic · 8 min read
9 min
October 30, 2026
Your Campaign's Ad Creative Looks Like Every Other District's, and Authorization Is Slowing Every Test
Meta authorization delays and identical stock photos are both slowing down political ad testing. Here's how to build...
Isidora Matovic · 9 min read
7 min
October 29, 2026
Your Product Looks Like Four Different Brands Across Amazon, Etsy, and Your Own Store
Your own catalog can drift into three visual brands across Amazon, Etsy, and Shopify without a single bad decision....
Isidora Matovic · 7 min read
7 min
October 28, 2026
Your Coinis AI Ad Needs a Disclosure Label Before It Runs
Meta and TikTok both require AI-content disclosure on ads, automatically or via a toggle that locks once submitted....
Isidora Matovic · 7 min read
5 min
October 27, 2026
Your Carpet Photo Has a "Water Stain" That Isn't Water, and Six Ad Sizes to Fill
Pile reversal makes carpet photos look water-stained even though nothing is wet. Fix the patch once, then fan it out to...
Isidora Matovic · 5 min read
5 min
October 26, 2026
Your Logo Looks Great on One Ad Size and Blurry on Every Other One. Here's Why
A raster logo looks sharp at one export size and blurry at every other. Vectorize it once with Ad Studio and every ad...
Isidora Matovic · 5 min read
Smarter ads. Every week.
Join thousands of marketers reading the Coinis blog.